1)  Who Are We?

DiamondApples : Create Your Diamond Story !

DiamondApples is a unique e-commerce concept to sell "Aspirational" Natural Diamond jewelry products and accessories online. Our focus is to offer jewelry products which you will "Aspire to Own and Gift" thereby creating your own diamond stories.

We promise a pleasant and clutter free shopping experience by providing a limited range of unique products only to be found at DiamondApples. Also, we only display real "as-is" product videos and images on our "Buy" page so you get what you see.

All our products are made with 18K Gold and Natural Diamonds (GIA standard grading system) sourced from “Best in Class” global suppliers providing you the assurance to purchase with confidence. Needless to mention, the products will continue to have enduring value for you and your loved ones.

The venture is backed by professionals with multi-decade experience in the Diamond and Technology Industry.

Come Shop with Us !



2) Mission and Vision :

Mission: To become the preferred online destination for buying and gifting unique diamond products and accessories

Vision: Continuously creating unique and aspirational diamond products and accessories for the global audience thereby facilitating creation of a new segment for “aspirational diamond products”



3) Leadership Team :

We are team of enthusiastic professionals having years of experience in the Diamond and Technology Industry and have come together to execute our common passion through DiamondApples.

  • Mr. Tejas Shah – Founder & Director
  • Mr. Edmond Pereira – Legal Advisor (Edmond Pereira Law Corporation)
  • Mr. Shailesh Haribhakti  – Member Advisory Board (Haribhakti & Co. LLP, Chartered Accountants)
  • Ms. Kemmy Tan – GIA (Accredited Jewelry Professional)
  • Mr. Hemal Shah – Strategy and Planning
  • Ms. Renukka Garkal – Marketing Outreach and Media
  • Mr. Paras Shah – Manufacturing and Supply Chain
  • Mr. Vishal Shah – Manufacturing and Supply Chain
  • Ms. Seema Shelat  – Representative (UK) 



4) Join Us:

If you think you can contribute to the growth of the company, please send your brief profile at careers@diamondapples.com describing how you can be an asset to our team.